Become a Television Affiliate

can increase your ratings and revenue!
Mrs. FIXIT is one of the fastest growing 'how-to' brands today, offering a fresh approach to home repair and household tips that is innovative, cost effective and above all, easy to do! The Mrs. FIXIT brand provides cross platform revenue opportunities for media partners and advertisers. Mrs. FIXIT has a nationally syndicated television news segment that airs across the United States and Canada. The franchise was launched and originally distributed through CNN Newsource Sales, and has recently been taken over by McGraw Media Enterprises, Inc.

Mrs. FIXIT's website, www.mrsfixit.com, offers a wide variety of hints and tips to help visitors with everyday problems around their homes. Thousands of people find solutions to their home repair problems each month as Mrs. FIXIT comes to their aid, answering their problems through her website and e-mail. The Mrs. FIXIT on-line 'brand experience' is simple and as straightforward as the Mrs. FIXIT message, reflecting the personality of the national television home repair brand. This makes Mrs. FIXIT appeal to a wider range of audiences, and provides a favorable on-line experience that encourages return visits to the site.

Mrs. FIXIT makes market appearances for home shows, television stations and retail sponsors across the country. Her first book published by Simon and Schuster/Pocket Books offers over 200 household hints and home repair solutions. Mrs. FIXIT makes guest appearances on radio stations, taking listeners call-in questions and also writes for several publications.

reaches key demographics!
Mrs. FIXIT's quality audience composition of Women 25-54 has strong appeal for a wide variety of spot television advertisers. More than ever, marketers are targeting busy moms. Mrs. FIXIT incorporates household tips with easy home repair and workshop hints, so she has found a niche market with men 25-54. As an added bonus, the tips save people money, so the 55 plus viewers also find FIXIT helpful.

offers cross platform revenue opportunities and much more!

• Market exclusive franchise
• Two to Five outstanding Mrs. FIXIT news segments per week (flexible to meet your station's specific needs).
• Fast paced news segments running between 1:00 and 1:20
• Tease promos for each segment.
• Customized resources such as royalty free images to maximize your brand revenue.
• All FIXIT information and resources are just a click away with a password-protected area for affiliates, also includes ideas on revenue building opportunities for your station.
• Customized and localized web page for your station.
• Your station linked to Mrs. FIXIT's complete how-to library, making your station's site even more valuable.
• Mrs. FIXIT becomes a resource in your newsroom answering e-mail questions from your viewers.
• Mrs. FIXIT's popular website will include your station's call letters as a hyperlink driving traffic to your site. Also features automatic updates each week to save you time.
• Custom Station or Sponsor Promos available.
• Closed Captioning Scripts for each segment, easily accessible via the internet.
• Tip Sheets available for each segment and added to the complete how-to library weekly.
• Turnkey sales support materials including customizable sales one sheets and research info.
• Satellite delivery of Mrs. FIXIT segments every 6 weeks.

For More Information Contact: Terri McGraw, McGraw Media Enterprises, Inc. Tel: 315.423.0555 E-Mail: tmcgraw@mrsfixit.com